What better way to commemorate the New Millennium than with a new clock? Not just
a typical 12-hour clock, but receiving one of eight different designed faces, all illustrating the life of a designer at Evenson Design Group. This promotional time keeping gift was sent out to nearly 500 people.
If you look closely at each clock face,
you’ll see the typical EDG designer around midnight sleeping peacefully. Then dawn hits and they jump out of bed, brush their teeth, and drive happily to work. All is good while the designer enjoys their first cup of coffee of the day. But then it hits…the infamous CREATIVE BLOCK! Eeeeekkk! Yes, this clock face is etched with stress, frazzled nerves, and desperation, but eventually inspiration, empowerment and celebration during this grueling 12-hour creative process. At the end of it all, each EDG designer ultimately comes out smelling like roses and celebrating with a glass of champagne as the client praises the final concept. Then, of course, back to bed again to start the process rolling again, and again, and again.