Sustainable Innovation. Inspiring Brands.

Luna Roasters

Contributing to a better world, one good Luna cup at a time.

Brand Identity and Package Design

Blake Brand Growers asked EDG to create a unique brand identity and package design expressing the qualities of this Colorado based epicurean coffee and tea producer, Luna Roasters Gourmet Coffee & Tea. Starting with the finest gourmet ingredients from around the world, Luna produces true artisan masterpieces designed to wow
your senses and exceed your expectations. These passionate entrepreneurs have traveled to several coffee growing countries over the years to meet individual farmers and cooperatives, and create relationships based on fair prices and fair practices. Playing off the name Luna, the Latin
word for moon, EDG created a distinctive package using a nighttime Colorado mountainscape for the key art. The
package design is as rich as the
coffee itself.