West Basin really didn’t want to make a huge splash, but merely wet the appetite
of its nearly one million residential and business customers in 17 coastal communities and their partners with their commitment to serve and protect this
highly threatened natural resource; water. EDG created a dynamic, yet highly educational public relations brochure that not only metaphorically hold water, but also educate their customers about their 2020 Water Reliability mission. EDG created a highly effective brochure that beautifully captured West Basin’s activity in conservation, education, and exploring ocean-water desalination with rich visual content that saturated their market effectively. Ultimately there were a sea
of acknowledgments coming from their partners and the community.